1. The introduction of something new.
2. A new method, idea, product, etc.
3. Short's Travel Management, Inc.

It's not just in our marketing materials, it's in our DNA. Short's provides our clients with online solutions that offer clever design and provide control. These solutions are designed to make the traveler experience as simple as possible. Contact us today for demos on any of our innovative products. 

I would use two words... impressive and innovative.
— Rita V., Director of Global Travel Procurement, Oracle Corporation